The Hon Scott Morrison, Prime Minister & Member for Cook

CLIENT: The Hon Scott Morrison, Prime Minister and Member for Cook

SINCE: 2016 – today

BRIEF: To work with Scott Morrison’s personal electorate team on his marketing collateral to further position himself in his electorate and as the Prime Minister of Australia coming into an election, as the perfect person to represent the people.

COOK COMMUNITY NEWSLETTER

COOK COMMUNITY CLASSIC FLYER, POSTER & RAFFLE TICKET DESIGN

GALA CHARITY DINNER INVITATION & BOOKLET

CLONTARF FOUNDATION ‘CONGRATULATIONS’ VIDEO

CLONTARF FOUNDATION BOURKE TO BREWARRINA TRIP

Our services included:
• work with the existing brand and redevelop it slightly to appeal to a more appealing to his varied target audience
• completely redesign his marketing material including his quarterly newsletter, special events and promotions, certificates and social media pages
• continually research what others are doing and remain relevant and on topic with the people he represents

OUTCOMES:
The new look marketing material have reinvigorated Scott’s personal and professional brand. A politician and public servant should always remain relevant and familiar to the voters, or risk being voted out in the future. It is critical that we understand his marketing, all of their complex issues, and advise our client accordingly.